“ASMARS” - Mars
Playing on the recent trend of ASMR video content, this spot pokes fun at the cultural phenomenon with a play on words, combining Mars with ASMR, resulting in “ASMARS”, a humourous ad that is both visually and audibly ridiculous.
Director - Dylan Pun
EP - Katie Christensen
ProdCo - frankie
Agency - The & Partnership
CD - Justin Roth
Art Director - Samantha Melo
Copywriter - Amelia Pley
Client - Mars Canada
Producer - Mollie Rolfe
PM - Steve Goetz
AD - Sarah Kravetz
Script Supervisor - Soo Won Lee
DOP - Jorge Vasconez
1st AC - Mike Hofman
DIT - Dylan Pouliot
Key Grip - Patrick Queenan
Gaffer - David Grif
Location Sound - Adam Parsons
Art Director - Nina Bozalo
Set Dresser - Tara Bennett
Wardrobe Stylist - Heidi Frontel
Editor - Dylan Pun
Colourist - Patrick Follis
Post-Production House - Bad Hombres
Post Producer - Sang-thanh Nguyen
Shot in studio in Toronto, Canada. Format: Digital on Arri Alexa Mini.